|Name of Post:||Apple changing App Store prices in the UK and several other countries|
|Post Date / Update:||27th January 2023 | 2:31 AM|
|Short Information :|
Apple changing App Store prices in the UK and several other countries. Apple announced on Friday that it will soon change App Store prices in multiple countries, including Colombia, South Africa, and the United Kingdom. The price increases will take effect on both App Store apps and in-app purchases starting in February.
Prices will remain unchanged in Ireland, Luxembourg, Singapore, and Zimbabwe, but due to changes in VAT, proceeds from these countries will also be changed slightly.
As detailed in a note sent to developers, App Store prices will increase in Colombia, Egypt, Hungary, Nigeria, Norway, South Africa and the United Kingdom.
Apple updates prices in certain regions based on changes in taxes and foreign exchange rates. This is done using publicly available exchange rate information from financial data providers to help ensure prices for in-app purchases stay equalized across all storefronts
At the same time, prices in Uzbekistan are falling due to the reduction of a local tax. Apple also notes that while prices in Luxembourg, Singapore and Zimbabwe remain the same, next month’s revenue will be adjusted.
Ireland will see a reduction of VAT rate on electronic newspapers and periodicals from 9% to 0%, Luxembourg will see a reduction of VAT rate from 17% to 16%, Zimbabwe will see an increase of VAT rate from 14.5% to 15% and Singapore will see an increase of goods and services tax rate from 7% to 8% .
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Apple changing App Store prices in the UK and several other countries :
App Store prices are going up in the United Kingdom and several other countries starting on February 13, Apple announced today. The changes are being implemented due to shifts in taxes and foreign exchange rates.
Additionally, proceeds will increase for local developers selling in Cambodia, Kyrgyzstan, Indonesia, Singapore, South Korea, Tajikistan, Thailand, and Uzbekistan. Back in October, Apple had already raised App Store prices in Japan, South Korea, and multiple countries in Europe.
The company explains that it “periodically” has to update App Store prices based on tax and exchange rate changes. The new prices will be effective February 13, 2023. The full list with the new prices can be found on the Apple Developer website.
Back in December, Apple announced plans to provide developers with an additional 700 price points for App Store apps, allowing for more variation in App Store pricing.
Apps will be able to be priced as low as 29 cents or as high as $10,000, and these changes are set to be implemented for all apps in spring 2023.
Frequently Asked Questions – FAQ
Why is Apple changing prices?
Periodically, Apple updates prices in certain regions based on changes in taxes and foreign exchange rates. This is done using publicly available exchange rate information from financial data providers to help ensure prices for in-app purchases stay equalized across all storefronts.
Why is Apple increasing in-app purchases?
“The rise on iOS comes much before inflation (not the case for Google Play) hit hard in 2022, indicating publishers may actually be reacting to increased effective cost per install (eCPI) due to Apple’s App Tracking Transparency (ATT) policies making it more expensive to acquire users,” said the Apptopia report.
Why did Apple increase prices in Europe?
Apple today announced that, as early as October 5, prices of App Store apps and in-app purchases will increase in all countries and territories that use the euro. The increases are the result of the euro’s weakness against the U.S. dollar currently.
Does Apple take 30% of in-app purchases?
We will talk about free apps for users to download with in-app purchases and/or subscriptions. This allows developers to earn 70 or 85% of sales from in-app purchases and/or subscriptions. It means that Apple collects 15% or 30% fees.
Why can Apple charge such high prices?
How do you get Apple to price match?
Here’s how it works: If you find an Apple product at Target, Walmart, or Best Buy that’s cheaper than the product in the Apple store, show an Apple associate the lower price. Apple will knock up to 10% off their retail price in an attempt to get closer to the competitor’s price.
Do you have to pay to change country on App Store?
Before you update your location, you must spend your store credit, cancel your subscriptions, and get a payment method for your new country or region.
Is Apple cheaper in UK than India?
In countries like France, Germany, Spain, Italy, and the UK, the iPhone 12 is on the higher side, but the flagship Cheapest iPhone 12 is not as exorbitantly priced as in India. In the UK, for example, the iPhone 12 (64GB) costs 799 (Rs 75,905) pounds, but an Indian resident will pay Rs 79,900 for a base model.
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